![]() ![]() With each split or break, users take a graphically guided tour through a stream of information, something that would be much more arduous without visual representation.įlowcharts also work well on social media, as they encourage users to answer questions, select between multiple options and reach the bottom of the infographic at their own pace and based on their own decisions.Īlthough most infographics lean on numbers or statistical trends as a component of the design, not all user data as the thematic throughline.Įmploying charts, graphs, plots and other data-driven illustrations brings to life the crux of the infographic. Oftentimes, single questions that then branch out into several follow-up questions or scenarios are best represented in a flowchart format. Illustrations and visual elements are linked together by lines, dots or arrows, noting how and where users should be following along. Let’s look at the most common and successful types of infographics your brand can leverage throughout the sales funnel: Flowchart InfographicĪ flowchart style infographic distills sequences, steps and procedures into easy-to-understand visual cues. ![]() And there are plenty of infographic styles to choose from, some with heavy reliance of numbers or text, others with 2-D character illustrations or 3-D interactive features. ![]()
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